This week we are seeing history in the making. I’m not talking about the fact that Iran has a coup d’etat going on. They had one of those about 30 years ago. I’m talking about the way the coup is being orchestrated and information is being disseminated.
During the first Gulf war we all remember CNN reporters reporting from hotel rooms as the war was starting, and the video of cruise missiles flying past the windows. Who can forget the rooftop video of the dark night sky, air raid sirens going off, and the site of anti-aircraft tracers spraying up into the night sky?
Then came the Iraq war, with reporters imbedded inside military companies. Grainy video shot inside a humvee as it bounced along some dirt road through the Iraqi country side, occasionally stopping for a fire fight with Saddam Hussein’s army.
During the election last year, John McCain and Barak Obama vied to become the leader of the free world. Two men with very different backgrounds and very different ideologies, Barak Obama’s campaign embracing new forms of social media technology for the first time in any campaign, McCain running a very traditional, old school campaign.
Young people flocked to Obama rallies, not only in the United States, but anywhere in the world he went. He pumped up the crowd with his dynamic speeches, carefully lifting his words off the teleprompter and working the crowd into a frenzy like a rock star. Stories filtered through the media about Obama and his addiction to his Blackberry, the campaign offices filled with Macs instead of traditional PC’s, and he soared to the number one position with the most Twitter followers.
McCain was playing to crowds much smaller, older, recounting his story and his sacrifice to the country he loved so much. Sometimes struggling to get the speech out. Often times becoming the butt of jokes to the young, tech savvy Obama supporters.
Fast forward to another election, the election in Iran between incumbent president Mahmoud Ahmadinejad and challenger Mir-Hossein Mousavi. Just when it seemed Mousavi would pull off the victory, the announcement was made that Ahmadinejad was the winner by a landslide. Actually, according to some sources Ahmadinejad came in third behind Mehdi Karroubi Etemad-e-Melli. Mousavi’s supporters took to the streets in protest, wearing green scarves, hats, anything they could to show their support. The protests grew much larger than anyone imagined. And the world took notice, sort of.
While the Iranian government tried in vain to block the flow of information to and from the protestors, millions of people all around the world received information via twitter, 140 characters at a time tagged with hashtags like #iranelection that were rebroadcast over and over. They sat huddled over their computers receiving and sending information. Twitter avatars and web page banners were changed to green to show support. As the government in Iran tried to take down servers, people all over the globe were setting up new proxies and getting the addresses to the young Iranians. The old guard Iranians had met their match.
The world is not the same place as it was 30 years ago. Now the younger generations are connected via social media sites to other young people all over the world. And they are constantly connected, communicating with each other 24/7 via Facebook, Twitter, text messages and a plethora of other sites.
And where, during all this, was the mainstream news media? The network that brought us live pictures of the Gulf war starting, of the cruise missile flying past the hotel windows, was showing Larry King reruns. Immediately hashtags started hitting the internet– #cnnfail.
But here is the most ironic part of all. The man who embraced the technology and wooed the young people to gain election turned his back on them. Calls went out on Twitter for President Obama to at least quietly show support of the Iranian people by wearing a green tie the next day. Instead he made a wishy washy statement, straddling the fence so as not to offend anyone.
And the man who the young people laughed at and didn’t support called on President Obama to “speak out that this is a corrupt, fraud, sham of an election” and that “the Iranian people have been deprived of their rights.”
The greatest photo op in the world of Air Force One flying past the Statue of Liberty cannot match that of a lady in Iran, wearing a green scarf, carrying a sign that read “Where’s My Vote.” A speech delivered with all the skill in the world read from a teleprompter and broadcast around the world cannot match the passion of a 140 character message hurriedly typed by a student in a dorm room, risking his life, “My friend has been shot #iranelection.” The high definition video of Michelle Obama shopping in Paris will never mean as much as the shaky, grainy, cell phone video of an Iranian police guard shooting into a crowd of students from a second floor window.
So while CNN, Fox News, and most of the other media looked on, the face of world news was changed forever. And the man who understood the medium during our election was trumped by the man who understood the message and lost.